Random posting
You post when you remember, and nothing comes of it
Inconsistent posting teaches the algorithm and your audience to ignore you. A plan and a month of content prepared in advance fix that.
Social media strategy and management in Abuja
A strategy built around who buys from you, a month of ready-to-post content at a time, and paid adverts measured by enquiries and sales, not likes.
- From ₦200,000 a month
- Ongoing, reviewed monthly
- 30 days of content at a time
- Monthly reports on enquiries and cost
When social media is not paying its way
Followers, no sales
You have followers but they do not buy
Followers are not the goal. We plan content that moves people from noticing you to messaging you to buying.
Ads wasting money
You boost posts and cannot tell what you got back
Boosting is an expensive way to advertise. We set up campaigns with clear goals, audiences and tracking, so you can see the cost of every enquiry.
What is included every month
A strategy for your industry
Who you are talking to, which platforms they use, the topics that move them, and how often to post.
30 days of ready-to-post content
Designed posts and written captions for the month ahead, approved by you before anything goes live.
Paid advertising
Campaign strategy, audiences, creative and day-to-day management on Instagram, Facebook and other platforms where your buyers are.
Conversion tracking
Enquiries and sales measured back to the campaign that produced them, with your visitors’ consent, so ad platforms learn who your real customers are.
Community management guidelines
How to answer comments and messages, with reply templates, so every enquiry gets a fast, on-brand response.
Monthly analytics and optimisation
A plain report on reach, clicks, enquiries and cost per enquiry, and what we will change next month.
How social media management runs
- 1
Audit week 1
A review of your profiles, past content, competitors and any previous ads.
- 2
Strategy week 2
Audience, platforms, content themes, posting plan and advertising goals, agreed with you.
- 3
Content production every month
30 days of designed posts and captions, sent for your approval ahead of the month.
- 4
Publishing and ads every month
We schedule posts and run campaigns, adjusting audiences and creative as results come in.
- 5
Report and improve every month
A monthly report against the goals we set, and the changes we will make next.
Pricing and timeline
Typical price
₦200,000 a month
Timeline
Ongoing
You get a fixed quote in your proposal after a free discovery call. No hidden fees.
What moves the price
- How many platforms we manage
- How often you want to post
- Video production and short-form reels
- The number of ad campaigns we run
- Whether we handle comments and messages day to day
Advertising budget is separate and is paid directly to the platforms.
Digital Transformation package: brand, a 10-page website, copywriting, social media setup and strategy, a digital roadmap and 3 months of social ads management for ₦7M. Compare packages
How payment works
- 40% upfront when you sign the contract
- 30% at midpoint when the major milestone is approved
- 30% on completion when you are satisfied
Bank transfer, Paystack payment links or corporate cheque. Projects over ₦5 million can be paid in monthly instalments.
Questions about social media strategy
How much does social media management cost in Nigeria?
Our social media service starts at ₦200,000 a month for strategy, 30 days of content and monthly reporting. Advertising budget is separate and is paid directly to the platforms.
Which platforms should my business be on?
The ones your buyers use. For many Nigerian consumer businesses that means Instagram, Facebook, WhatsApp and TikTok; for business-to-business sales, LinkedIn matters more. We recommend a focused set rather than being everywhere at once.
How soon will I see results?
Paid campaigns can bring enquiries within weeks of launch. Organic growth usually takes a few months of consistent posting. We report monthly so you can see the trend.
Do you reply to comments and messages for us?
We set up guidelines and reply templates for your team. If you want us to handle community management day to day, we quote it as an add-on.
Get a quote for social media strategy
Book a free 30-minute call. We will tell you what it would take, what it would cost and whether we are the right fit.
- We look at your current digital presence and what you want to achieve
- We tell you what it would take, how long and what it would cost
- We show you where the return on your investment would come from
- You decide if we are the right fit — no hard sell
Not ready for a call yet?
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