Vague words
Visitors cannot tell what you do in five seconds
If your homepage says “innovative solutions”, buyers leave. Specific, plain copy that names the problem and the result keeps them reading.
Copywriting and content writing that turns readers into enquiries
Website copy, SEO articles, email campaigns and sales pages written for Nigerian buyers: clear about what you do, why it matters and what to do next.
- From ₦300,000
- 2–4 weeks
- Research-led
- Written for search engines and people
When the words are the problem
No time
You know you should publish content but never get to it
We plan topics around what your customers search for and write articles you can publish on a steady schedule.
Leads go cold
People enquire once and you never hear from them again
A short email sequence that answers objections and shares proof brings more of them back to buy.
What we write
Website copy
Homepage, service pages, about and contact pages, written around the questions buyers ask before they choose you.
SEO articles
Keyword research, outlines and articles that answer real search questions, with titles, headings and meta descriptions done properly.
Landing and sales pages
Pages for adverts and campaigns with one clear offer, the proof to back it and one call to action.
Email campaigns and sequences
Welcome, follow-up and newsletter emails that keep you in front of people who are not ready to buy yet.
Social media content
Captions and post copy that match your website and brand voice, so every channel sounds like the same business.
Brand voice guide
A short guide to how your business sounds, with words to use and avoid, so anyone on your team can write in your voice.
Editing existing content
Rewrites and edits of pages you already have, often the fastest way to lift enquiries from a site that already gets traffic.
Publish-ready delivery
Formatted, proofread copy delivered ready to paste, with titles and descriptions for every web page.
How a copywriting project runs
- 1
Brief and research week 1
An interview with you, a look at how customers describe their problem, a review of competitors and, for SEO work, keyword research.
- 2
Message plan week 1
The main promise, the proof behind it and the structure of each page, agreed before we write full drafts.
- 3
First drafts weeks 1–2
Complete drafts for review, written in the voice we agreed.
- 4
Revisions weeks 2–3
Agreed rounds of changes until the copy is accurate and sounds like you.
- 5
Final delivery weeks 3–4
Proofread, formatted and ready to publish, with page titles and meta descriptions.
Pricing and timeline
Typical price
₦300,000 – ₦800,000
Timeline
2–4 weeks
You get a fixed quote in your proposal after a free discovery call. No hidden fees.
What moves the price
- How many pages, articles or emails you need
- How much research the subject needs
- Technical or regulated subjects
- Deadline and turnaround
- One-off project or monthly content
Launch Ready and Digital Transformation packages both include website copywriting alongside brand, website and social media. Compare packages
How payment works
- 40% upfront when you sign the contract
- 30% at midpoint when the major milestone is approved
- 30% on completion when you are satisfied
Bank transfer, Paystack payment links or corporate cheque. Projects over ₦5 million can be paid in monthly instalments.
Questions about copywriting & content
How much does copywriting cost in Nigeria?
Our copywriting projects cost ₦300,000 for a focused set of pages up to about ₦800,000 for a full website or campaign. Ongoing monthly content is quoted as a retainer.
Do you write SEO content?
Yes. We research what your customers search for, plan topics around those questions, and write articles with proper titles, headings and descriptions. Useful content is how a site earns rankings over time.
Will the copy sound like us?
We start with an interview and a review of how you talk to customers, then agree a voice before writing. You review every draft.
Can you edit content we already have?
Yes. We can rewrite or tighten existing pages, which is often the fastest way to get more enquiries from a website you already have.
Get a quote for copywriting & content
Book a free 30-minute call. We will tell you what it would take, what it would cost and whether we are the right fit.
- We look at your current digital presence and what you want to achieve
- We tell you what it would take, how long and what it would cost
- We show you where the return on your investment would come from
- You decide if we are the right fit — no hard sell
Not ready for a call yet?
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